Customer Communities in the AI Era - 4 Ways to Get More From Yours
Izabelle Ring
Had a customer community for years? Chances are it's capable of far more than you're getting from it.
AI, better tools and new ways of working are changing what communities can do, and the impact they can have.
Join Katrien Gunn and Edward Vargeson from Verve and Matthew Bickham from E.ON Next for a practical look at four ways to make your community work harder. Hear how E.ON Next is combining community insight with AI-powered customer personas to get more from the insight they already have and make customer understanding available across the business at the moment it’s needed.
This work has been nominated for Best Activation of Insight at the MRS Awards 2026, recognising how E.ON Next and Verve are bringing customer understanding into everyday business decisions.
IN THIS SESSION, YOU'LL LEARN TO:
Unlock the customer insight already sitting in your community.
Make running your community faster and easier with new technology.
Turn community knowledge into always-on intelligence with AI.
Bring in fresh research where it adds most value.
20 minutes, with a real-world case study and Q&A.
Register for Session 1
3 November | 10am GMT
Register for Session 2
3 November | 12pm ET (5pm GMT)
